CMO.com: Favorite Social Media Books For Marketers

Plenty of people think they are experts on social media, but we all still have a lot to learn. Though the best way for a CMO to get better at social media is to use it more frequently to listen to customers and partners, sometimes reading a few good books on the topic can help one better master the subject. Here I review a few of my favorites.

Read the rest of the article at CMO.com here.

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